What does a hotel consultant do?
We’re often asked what a restaurant consultant does and how they can help a restaurant to succeed. Here are 3 ways we help you to succeed (out of the many things we do!):
- Profitability
Our main area of focus is profitability. We are expert at analysing your entire operation and analysing your key figures. We then help you to reduce food and liquor costs & reduce the overheads associated with running a restaurant.
The largest overhead is usually labour cost, with detailed analysis of your wages and staff rotas to ensure you are maximising the labour of the people employed in your restaurant.
Improving your profitability is of course a little more complex than these factors alone, we also work with restaurant owners to provide a full ‘profit and loss’ analysis, with a workable plan to improve your P&L.
Budgeting, forecasting, menu management, internal stock controls, purchasing and controlling variable costs are just a few of the other areas your restaurant consultant will work with you on and improve over time.
2. Managing People
It’s not only the cost of the people within your business, managing people brings with it a whole world of new skills needed in your repertoire – from managers through to service and kitchen staff, your team needs careful and skillful management, guidance and development.
We have a good record in helping restaurant owners to implement processes that improve how they manage their people, which in turn benefits the owner as well as the team members themselves. We have helped restaurants avoid costly tribunals in the past, with some careful people management using our wealth of experience in this area.
We can help you to manage ‘difficult’ people situations, improve your operational planning, recruit, train and manage your team better to create a more productive and pleasant working environment.
3. Marketing
Focusing on the operations, profitability and people in your business are key areas but so is ensuring you have a workable, planned restaurant marketing strategy in place.
It’s no longer enough to rely on word-of-mouth and repeat business, you need to employ a wealth of skills in a number of areas to ensure your marketing is attracting new customers and engaging with existing customers.
From digital marketing, such as social media marketing, websites, email marketing and online advertising to print design, promotions and offline advertising your restaurant should be constantly working on its marketing.
With our years of restaurant consultancy experience combined with a trusted network of experts across different areas of marketing, such as website design, menu design, print advertising, database management and more, we can get your restaurant’s marketing firing on all cylinders to get you back to our main goal, and that is PROFITABILITY.
————————–
Contact David Hunter today by clicking here or call us on 01628 487613 to discuss how a restaurant consultant can help your business.
Related posts
